TL;DR: If you are replacing Optilly/Installmonetizer, the closest options are Operand, PetaSales, Plutis. The table below compares 12 alternatives on what they do, stage, size and status.
Every alternative below is compared on what it actually does, not just its category — so you can see which one genuinely replaces Optilly/Installmonetizer (YC Winter 2012).
Last verified:
The three closest alternatives to Optilly/Installmonetizer are:
| Alternative | What it does | Stage | Team | Status |
|---|---|---|---|---|
| Operand | — | YC Winter 2025 | 8 | Active |
| PetaSales | — | YC Winter 2009 | 2 | Inactive |
| Plutis | — | YC Winter 2023 | 2 | Active |
| Demospace | — | YC Winter 2023 | 2 | Inactive |
| Hey Healthcare | — | YC Summer 2019 | 1 | Inactive |
| AdThrow | — | YC Summer 2009 | — | Inactive |
| flexEngage | Dynamic transactional communications for physical stores to help… | YC Winter 2016 | 25 | Acquired |
| All Screen | Connecting users with engaging video content across the web.… | YC Winter 2010 | 11 | Acquired |
| Motionlead | Animated mobile ads. | YC Winter 2014 | 11 | Acquired |
| ClearBrain | Causal Analytics for Growth Teams | YC Winter 2018 | 10 | Acquired |
| Hive | Marketing automation for event promoters (email, sms, ads, CRM) | YC Summer 2014 | 65 | Active |
| Boostly | Premier growth platform for restaurants | YC Summer 2022 | 50 | Active |
It depends on your size. Operand is the closest match on what Optilly/Installmonetizer actually does. If you need something more established, sort the table by team size — larger teams generally mean more support and a longer track record. If budget is the constraint, the earlier-batch companies are usually the ones still competing on price.
Optilly/Installmonetizer is no longer listed as active, so anyone still relying on it should plan a migration to one of the alternatives above.
Every company here is Y Combinator-backed and was matched to Optilly/Installmonetizer on what it actually does — its own description of its product — rather than on a broad category label. Batch, team size and operating status come from the YC directory and are shown as-is. We do not rank by payment.
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