Function of Beauty alternatives
TL;DR: 12 companies doing similar work to Function of Beauty in Consumer, ranked by how closely they match what Function of Beauty actually does — not just by category.
How this list was built: every company here is Y Combinator-backed and shares at least one category with Function of Beauty. They are scored on how closely their own description overlaps with Function of Beauty's, and all facts shown come from the YC company records — nothing is estimated.
What are the best alternatives to Function of Beauty?
| Alternative | What it does | Batch | Team | Status |
|---|---|---|---|---|
| Mixed Media Labs | — | Winter 2010 | — | Inactive |
| And Comfort | And Comfort is a direct to consumer fashion brand. | Summer 2017 | 2 | Inactive |
| Simmery | — | Summer 2005 | — | Inactive |
| PerShop | Your personal clothing store! | Winter 2019 | 2 | Inactive |
| Vastrm | Mass customized active apparel. We are building a full turn key… | Summer 2012 | 2 | Acquired |
| LUS Brands | Hair care products for curly hair. | Winter 2018 | 20 | Active |
| Hype and Vice | Fashionable college, NBA and MLS apparel. | Summer 2019 | 55 | Active |
| Riya Collective | Riya Collective is building the first community-driven global… | Winter 2020 | 6 | Inactive |
| MBX | A global multi-brand beauty and personal care startup. | Winter 2014 | 150 | Active |
| Lynks | Lynks is an e-commerce company that makes high demand products… | Winter 2016 | 40 | Active |
| Shoutfit | — | Summer 2006 | 3 | Inactive |
| Hush | Hush is the top social commerce app in the United States. | Summer 2016 | 2 | Inactive |
Is Function of Beauty still active?
Function of Beauty is still operating, so switching is a choice rather than a forced migration. Compare on fit and price rather than urgency.
How was this list put together?
Every company here is Y Combinator-backed and shares at least one category with Function of Beauty. They are then ranked on how closely their own description overlaps with Function of Beauty's, so the closest matches come first rather than whoever happens to share a tag.