TL;DR: Permutive is a Y Combinator Summer 2014 startup Rebuilding data in advertising to protect privacy, currently active with a team of 205.
Rebuilding data in advertising to protect privacy
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As third-party identifiers like the cookie disappear, ad-tech breaks—targeting, frequency capping and measurement disappear. We're rebuilding data infrastructure in advertising to work with cohorts—privacy safe descriptions of users—which enable advertising use cases without the need for sharing personal identifiers. We do this by moving data processing and management out of the cloud, and on to the user's device.
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Yes. Permutive was funded by Y Combinator in the Summer 2014 batch. Rebuilding data in advertising to protect privacy
As third-party identifiers like the cookie disappear, ad-tech breaks—targeting, frequency capping and measurement disappear. We're rebuilding data infrastructure in advertising to work with cohorts—privacy safe descriptions of users—which enable advertising use cases without the need for sharing personal identifiers.…
Permutive was part of Y Combinator's Summer 2014 batch.
Permutive has a team of 205 people according to Y Combinator's directory.
Permutive is currently listed as Active with a team of 205 in Y Combinator's directory.
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