TL;DR: Wildcard is a Y Combinator Winter 2025 startup AEO/GEO for E-Commerce and Retail, currently active with an early-stage team.
AEO/GEO for E-Commerce and Retail
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Wildcard is the full-stack AEO & GEO platform for ecommerce and retail brands. We audit and action on how you show up across across AI search and AI shopping platforms like ChatGPT, Google AI Overviews, Gemini, Amazon Rufus/Alexa, and Walmart Sparky. We build the roadmap to close the gaps, and create the content that gets you recommended. Most tools stop at a visibility score. We do the work, and are built for ecommerce brands and retailers, not SaaS. Brands using Wildcard now show up first in AI answers where they used to be invisible. Wildcard is building the command center for agentic commerce, everything brands need to serve a new type of shopper: AI agents; including support for emerging standards like the Agentic Commerce Protocol (ACP) and Universal Commerce Protocol (UCP).
Built by LemStudio
Yes. Wildcard was funded by Y Combinator in the Winter 2025 batch. AEO/GEO for E-Commerce and Retail
Wildcard is the full-stack AEO & GEO platform for ecommerce and retail brands. We audit and action on how you show up across across AI search and AI shopping platforms like ChatGPT, Google AI Overviews, Gemini, Amazon Rufus/Alexa, and Walmart Sparky. We build the roadmap to close the gaps, and create the content that…
Wildcard was part of Y Combinator's Winter 2025 batch.
Wildcard is currently listed as Active in Y Combinator's directory.
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