Palette alternatives
TL;DR: 12 companies doing similar work to Palette in B2B, ranked by how closely they match what Palette actually does — not just by category.
How this list was built: every company here is Y Combinator-backed and shares at least one category with Palette. They are scored on how closely their own description overlaps with Palette's, and all facts shown come from the YC company records — nothing is estimated.
What are the best alternatives to Palette?
| Alternative | What it does | Batch | Team | Status |
|---|---|---|---|---|
| Fithub | — | Winter 2010 | — | Inactive |
| Insoshi | — | Winter 2008 | — | Inactive |
| Optilly/Installmonetizer | Fb ad optimization platform | Winter 2012 | 11 | Inactive |
| Brushes | iPad drawing software. | Summer 2010 | — | Inactive |
| Perfect Audience | Self-service display advertising for SaaS and online retail. | Summer 2011 | 11 | Acquired |
| LaunchHear | LaunchHear was a startup attempting to make PR scale in the same way… | Winter 2010 | 2 | Inactive |
| Interstate | Create & Share Product Roadmaps | Summer 2011 | 2 | Inactive |
| Button Computer | The tiny computer built for voice AI. | Winter 2026 | 1 | Active |
| Tumult | Tumult is building the next generation of apps for web design. Our… | Winter 2011 | 1 | Active |
| Rescale | High Performance Computing Built for the Cloud | Winter 2012 | 250 | Active |
| Earbits | Google AdWords for music. Allowing bands and labels to bid for… | Winter 2011 | 15 | Acquired |
| Karumi | The Waymo of Personalized demos | Fall 2025 | 6 | Active |
Is Palette still active?
Palette is still operating, so switching is a choice rather than a forced migration. Compare on fit and price rather than urgency.
How was this list put together?
Every company here is Y Combinator-backed and shares at least one category with Palette. They are then ranked on how closely their own description overlaps with Palette's, so the closest matches come first rather than whoever happens to share a tag.